Interior designer Vicente Wolf lends his name and color acumen to a new “Soulitude” color collection from the PPG PAINTS brand.
“Beautiful whites, grayed-off neutrals and nuanced pastels” set the tone for the collection which reflects the colors of silence and space, the company says. The collection includes 63 whites, off-whites and tinted whites, a range of neutrals, and a robust collection of muffled accent colors, “all
of them Wolf’s favorites.
A new fan deck will be launched during NeoCon 2016.
“I wanted Soulitude to include my favorite colors, like blue and shades of white, of course,” Wolf said. “But what I am really looking for in interior design is emotion, and the colors in this collection all evoke certain feelings. Soft, neutral colors, for example, conjure a sense of calm and peacefulness. Whatever emotions clients are seeking, color is one of the best ways to capture them in a space.”
Wolf will be at the PPG Paints brand’s NeoCon booth, No. 7-1019, on June 13 to unveil Soulitude and to discuss development of the collaborative color collection with designers and architects. Wolf also will sign complimentary copies of his new book, “The Four Elements of Design.” The book, which was released in April, features interior design themes reflecting Wolf’s belief that the four classical elements—earth, wind, air and fire—form the building blocks of interior design. “The Four Elements of Design” helped inspire the color selection for Soulitude.
In addition to hosting Wolf in the PPG Paints brand booth at NeoCon 2016, the brand is sponsoring a Twitter chat with NeoCon on Friday, May 20, and a sponsored Instagram takeover Thursday through Friday, May 19-20, to introduce the Soulitude fan deck. Designers, architects and homeowners can follow and participate in the Twitter chat using #NeoConChat, and they can follow @NeoCon on Twitter and Instagram for more information about the new color collection and Wolf’s new book.
PPG said Wolf’s eye for detail has created a reputation for quality appreciated by his discerning client list, the creative industry as a whole, and his international partnerships with some of the world’s top luxury brands. Award-winning designer, international speaker, book publisher, lauded retailer and celebrated business partner, the designer now heads two companies: VW Home by Vicente Wolf and Vicente Wolf Associates.
Colors in the Soulitude color collection, along with 2,000 additional colors in the PPG THE VOICE OF COLOR® program, are available in any of the PPG Paints, PPG PITTSBURGH PAINTS® and PPG PORTER PAINTS® lines.
More information: PPGAC.com.
