Terrapin Bright Green is an environmental consulting and strategic planning firm committed to improving the human environment through high performance development, policy, and related research, in order to elevate conversations and help clients break new ground in thinking creatively about environmental opportunities. Since 2006, Terrapin Bright Green and a network of specialists have worked to shape the outcome of large-scale planning and design projects around the world. Terrapin has offices in New York City and Washington, DC, and works with private companies, public institutions, and government agencies on a variety of project types.
“The Economics of Biophilia” is a six-part, republication of “The Economics of Biophilic Design” by Terrapin Bright Green. Each part explores economic indicators as they relate to biophilic design in six sectors: workplace, health care, education, retail, hospitality, and community.
Why designing with nature in mind makes financial sense
Humans have traditionally improved the places in which we live and work to increase our comfort and productivity. These improvements have often been based on technological advancements that enhanced the health and welfare of building occupants, but have paid little attention to our more subtle physiological needs. Recent advancement in our understanding of natural systems, coupled with a growing awareness of the subtle neurological and physiological functions associated with contact with nature, have increased our ability to identify appropriate strategies for increasing economic gains, improving productivity, and strengthening the social fabric of communities.
In the last twenty years, studies examining the human attraction to nature have yielded convincing evidence that link interactions with nature with positive gains in productivity, increased healing rates, and even enhanced learning comprehension. These investments in health and productivity may affect more sectors than initially anticipated. The monetary gains from providing people access to biophilic design range from increased retail sales and improved cognitive development in students, to savings associated with safer urban communities.